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ASICS strengthens its presence in Mumbai, opens its second store at Linking Road

ASICS, the True Sport Performance brand, announced the opening of its eighth store in India. The store is the first high street store which will showcase the latest collection along with the proprietary ASICS FOOT ID system, this marks another achievment for ASICS in India’s retailing sector.

Speaking about the launch Rajat Khurana, Director, ASICS India Private Limited, said, “This will be our second store in Mumbai and I am extremely happy that ASICS now has two stores in the city. It is a very exciting launch for us since this would be our first high street store. In the last one year we have launched eight store across Indian metros. As a brand we will continue to expand aggresivly to reach out to our discerning audience. It is our constant effort to provide the highest quality products that help in enhancing the performance.”

The day also witnessed participation of over hundred runners in the morning run hosted by ASICS in collaboration with one of the city’s running club on Sunday, 26 th of June. The initiative was a huge success as the running community was able to connect with ASICS and understand the brand’s philosophy.

With an area of 1700 sq ft, this store is currently the biggest in the country. The store will showcase the complete range of running and training shoes. The design is in sync with the global standards to present easy to browse displays to the customers.

To provide the best suited shoes for each individual, the new store features the ASICS FOOT ID system, with staff on site to perform the analysis. ASICS FOOT ID is a focal point of the ASICS shop, offering static and dynamic measurements that include foot shape analysis and gait cycle analysis. ASICS FOOT ID static measures the foot shape, and ASICS FOOT ID dynamic analyzes the wearer’s running gait. It helps runners find the most suitable shoes to draw out every ounce of their performance.

Store Name



Plot No-370, Ground Floor, Corinthian Building, Linking road, Khar West, Mumbai - 400052

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Store Hours

10:30 am – 9:30 pm